Welcome to Easybridge!®

What is Easybridge!®?

Well, where to start? Easybridge!® is both a marketing tool and a way to introduce people to DUPLICATE bridge. It taps into a market not usually approached in bridge… people who didn’t know they wanted to learn to play bridge. They are lured in by the promotion of four free lessons and free refreshments. “Hey Carol, look at this. Free classes, free food. We’re not doing anything on Thursday night. Let’s see what it’s all about.“

So they come in droves. The stories we can tell… Once we had to borrow tables and chairs from the restaurant across the street because we ran out. Another presenter rented half a bowling alley and had such an incredible turnout that he had to spread into the empty but DARK half! One club in Florida had such a huge turnout they had to have someone stand in the parking lot with a sign that said “Full! Come back tomorrow at 7 pm.”

Easybridge!® 1 is fifteen weeks long, the first four of which are free. During those initial weeks, you make sure they have a rip-roaring great time, you bond them into a cohesive group, you feed till they burp, and, incidentally, teach them to play duplicate before they ever know what hit them. Week two travelers go with the boards (no scores, just bids and results – 2D bid, 3 made) and you hook them into seeing what the other guys did. In week three, people and boards move and in week four, they play in a sanctioned duplicate game!

Easybridge!® 2 and 3 are 10 weeks each. Having three courses gives you a chance to recharge the game periodically.

A typical Easybridge!® session consists of a brief… no more than 20-minute lesson… and two hours of play.

Here’s what happens:

#1.  You go to an accreditation session to learn how to effectively present Easybridge!® We can accredit you by mail/email/phone also, so if there are no accreditations near you, no problem.

#2.  With our help, you pick a start date. We then provide you with all the marketing materials you need, print ads, flyers, news releases, postcards, etc.

#3.  We also provide you with day-to-day guidance and help. Your presenter’s manual gives everything you need for preparation and presentation and follow-up. In addition, you can reach out to Edward Scanlon the Easybridge!® Customer Service and Program Manager at any time and expect a reply within 24 hours.

Traditional methods of teaching bridge often create people who know the game but don’t play at our clubs. Easybridge!® gets them playing (some 2 and 3 times a week). They are fat, happy and ignorant, and loving duplicate.

EASYBRIDGE!® GROWS GAMES!